About

Our Approach to Digital Marketing

Welcome! My Digital Ally is a digital marketing consultancy dedicated to helping small business owners market their business online with confidence. Focusing on targeted marketing tactics, our goal is to connect digital marketing to your bottom line, increasing your business’ online profits. Our approach to digital marketing is simple. Numbers first. In a marketing landscape that is ever changing, we act as your digital ally.

You don’t have enough hours in the day to learn digital marketing and utilize its powerful mechanisms to drive you qualified leads and valuable customers. But those powerful mechanisms exist. And not taking advantage of them is simply behind the times. We take your website, and make it start working for you. That’s our job.

By way of our proprietary Digital Dot Plan, we take your website and build a digital presence that is cohesive, compelling, and quantifiable. We believe that marketing is successful only when unique to the business. And at the fundamental basis of our program, we use numbers. Marketing is no longer in a black box. Hooray!

Want a little more about the specifics? Click over to our services to learn more about the digital disciplines that we provide, including Web Design, PPC, SEO, Social Media, Email Marketing, and Content Management.

Meet the Team

Jenna Magister

Jenna Magister

President, Digital Strategist

Jenna Magister is the founder and president of My Digital Ally. Her drive to create My Digital Ally stems from a passion to make the digital world accessible and fulfilling for her entrepreneurial clients. She comes from a long bloodline of business owners, and so she understands firsthand the challenges involved with running a business. As such, her goal is to make digital marketing simple and successful for her clients. Jenna is a graduate of The George Washington University.

Jenna lives in Southern New Jersey. She spends her free time remodeling homes, playing with her two pooches, and loving life with her husband.

Tayler Vranicar

Tayler Vranicar

Digital Marketing Manager

Tayler Vranicar is the Digital Marketing Coordinator at My Digital Ally, and loves helping clients improve their online presence. Her work involves SEO, website design in WordPress, graphic design, PPC advertising, email marketing, and writing content for clients’ blogs and websites. Tayler joined the company in February of 2014. She did her undergraduate work at the University of Pennsylvania and has a Master of Arts in Professional Writing from Carnegie Mellon University.

Tayler lives in Central New York with her husband, 2 dogs, and 2 cats.

Lauren Stubbs

Lauren Stubbs

Digital Marketing Manager

Lauren Stubbs is a Digital Marketing Manager at My Digital Ally, and puts great pride into helping clients achieve their goals. Her work includes PPC advertising, SEO, social media marketing, email marketing, and writing content for clients’ websites and blogs. Lauren joined My Digital Ally in November of 2015. She is a graduate of Colorado State University.

Lauren lives in Central New York with her husband, son, and 2 dogs.

Laura O’Neill

Laura O’Neill

Social Media Manager

Laura O‘Neill is the Social Media Manager at My Digital Ally. Clients benefit from Laura’s extensive experience in Social Media Marketing and Search Engine Optimization, as well as her work with both WordPress and HubSpot. She helps clients connect with their target audience through social media outreach and the implementation of customized social media strategies. Laura has been with My Digital Ally since January of 2015 and is a graduate of the George Washington University.

When she’s not busy working, Laura enjoys spending quality time with her husband, 2 children and dogs.